Sales has changed
Customers are no longer limited by geography, professional networks or product knowledge. At the touch of a button, a Google search will reveal an endless list of suppliers claiming to be the best.
Sales leaders relying on the customer to be willing and capable of understanding the features, benefits and advantages of their product over the endless sea of others claiming to do the same thing are destined to lose.
Sales leaders relying purely on brand and historically being number one already have.
For the forward thinking sales leader like you who knows this, it creates an opportunity for both your company and your own career if you are willing to seize it.
It starts with accepting that the perception of your product is not unique. Not because it isn’t an amazing product, but because everyone claims to be amazing and has reference customers and evidence to back it up.
No doubt you are still winning business.
But you want to win more. Much more. You want to beat the competition and prove you are the best.
Here’s where PDCo can help.
lead... don't follow
We work with sales leaders who like us, believe that their work is one of the most important aspects of business. Those who believe smashing targets is not an option.
All our customers have great products. What they didn’t have until working with us was the ability to communicate the implications of using their products vs not using them to both subject matter specialists and commercial decision makers, using the science of persuasion and an understanding of the psychological principles of decision making.
We are the only agency that specialise in sales presentations that go beyond design and leverage a proven scientific methodology to win. We’ve done this for 120+ companies including some of the largest in Australia and internationally, selling solutions from $1,000 up to $500 million. We’ve even been asked to build a presentation for a $1.5 billion one off pitch, which our customer won.
We deliver results and are willing to prove it, working on risk free contingency basis with select customers serious about not losing sales.